JOEL ESCALONA
Industrial Design Studio
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NEWS

Mexican Design Studio specialized in product design, interior design and creative direction within fashion, furniture, lifestyle and technology.

Victory for Rocky!

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And yet another award for the Rocky Collection, the first award was the ICONOS DEL DISEÑO (Design Icons) by Condé Nast's Architectural Digest Magazine as Best Furniture Design, and now, we just won the Sexta Bienal Nacional de Diseño 2011 (Sixth National Design Biennial 2011) the most important design award in Mexico, also in the Furniture Design category - 3rd place!!

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Next to Diego Rivera, José Clemente Orozco, Rufino Tamayo and many more great muralist and artists, the Rocky Cantina is now in exhibition for short time at Mexico's most important museum, the Palacio Nacional de Bellas Artes.
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Our good body Moi Hernandez won the 2nd place with his Tie Chairs.

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LUSASUL's CEO Carmen Zambrano was at the awards also, she won last Biennial as Best Jewelry Design with the Bloody collection, by the way I was wearing the Rock tie clip, I just felt like Don Draper.

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